EDBP (European Data Protection Board)

The European Data Protection Board (“EDPB”) has adopted an Opinion (“EDPB Opinion”) on the validity of consent to process personal data for the purposes of behavioural advertising in the context of ‘consent or pay’ models deployed by large online platforms. The EDPB concludes that “in most cases”, the requirements of

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The European Data Protection Board has published new guidelines (14 November 2023) on the scope of Article 5(3) of the e-Privacy Directive – i.e., the so-called ‘cookie rule’.  

These guidelines apply a maximalist interpretation to the cookie rule, meaning that a wide variety of technologies other than traditional cookies are, in the opinion of the

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